Demystifying what is a complex, highly interdisciplinary field, key questions covered include: What are signs and codes? What can semiotics teach us about representation and reality? What tools does it offer for analysing texts and cultural practices? Semiotics: The Basics focuses on its application to communication and cultural studies.
This must-have guide is both the ideal introductory text and an essential reference for students of language, communication, media, and cultural studies at both undergraduate and postgraduate levels.
Features
New to this edition
The latest edition features a greatly
extended treatment of core concepts, in particular traditional historical models of the sign, the semiotic triangle, and distinctions
between 'natural' and conventional signs. There is also a greater emphasis on 'the social life of signs'.
The printed book is available in both paperback (ISBN 9781041016113) and hardback (ISBN 9781041016106).
It will also be available as a rentable eBook, in a Kindle version, and (for students via their institutions) as a pdf.
The audience includes students at all levels of language, communication, media, and cultural studies, but it extends beyond students to include interested professionals in philosophy
in general, and to philosophy of art and philosophy of culture in particular. It will also be of interest to artists, art historians, cultural theorists, anthropologists, sociologists,
and anyone interested in the relation of mind to reality.
Praise for the fifth edition:
Praise for previous editions:
‘The book is well written and up-to-date, without unnecessary verbosity or jargon, and yet reflects the complexity of the field and its problems.’ - Journal of Pragmatics
‘It is no small task to present semiotics in a manner that makes it accessible to the beginning student, and Chandler achieves this, describing difficult concepts clearly and thoroughly.’
- Donald J. Cunningham, Indiana University, USA
'Chandler's Semiotics: The Basics is an outstanding introduction to the field for students new to cultural studies. It is an ideal classroom text, and it covers a great deal of ground
quickly while avoiding oversimplification or a specific and narrow agenda... There is no better introduction to semiotics anywhere.' - Gregory Eiselein, Kansas State
University, USA
‘This book is, at once, highly accessible, extremely interesting, encyclopedic in scope, and authoritative. Highly recommended for all courses involving semiotics and its applications to
media, culture and society.’ - Arthur Asa Berger, San Francisco State University, USA
‘Daniel Chandler’s Semiotics is thorough, well organized, and well written. Provocative and informative, its range, depth, and erudition should make it of interest, not only to
philosophers and theorists of art, language, and culture, but to anyone interested in the relation of signs to mind and reality and the relation of reality and mind to signs.’ -
Jeffrey Strayer, Purdue University Fort Wayne, USA
Daniel Chandler is an emeritus faculty member at Aberystwyth University and a consultant in marketing semiotics. He is also the senior compiler of
A Dictionary of Media and Communication (3rd edition, Oxford University Press, 2020) and A Dictionary of Social Media (Oxford University Press, 2016).
Disclaimer
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It makes no claim to being complete. The links are to the paperback version, but other formats are available.
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'The successive editions of Daniel Chandler's Semiotics since 2002 show a depth of vision and commitment that make these clear, precise, and well-documented works a real contribution
to world research.'
Anne Hénault, Professor emerita, Sorbonne University
‘A very useful book, not only for those who wish to find out about semiotics, but also for those interested in finding out how language or any other sign system is far from being a
neutral medium of communication.’ - Juan A. Prieto-Pablos, University of Seville, Spain
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